Colored flags fluttered and engines roared! On June 17, 2025, the departure ceremony of the 15th "Quality Journey of Ten Thousand Miles" campaign of Shandong Lingong was grandly held at the Shandong Lingong Industrial Park, officially embarking on a new year's quality journey. Wen Degang, Party Secretary of Lingong Group and General Manager of Shandong Lingong, attended the ceremony and delivered a mobilization speech. Shi Shengyong, Deputy General Manager of Shandong Lingong and General Manager of the Marketing Company, presided over the ceremony. Relevant company leaders, employee representatives, and several industry media outlets jointly witnessed this important moment.

Fifteen Years of Craftsmanship Protection, Setting Off Again

As a deeply recognized "service calling card" of Shandong Lingong, the "Quality Journey of Ten Thousand Miles" campaign has been held for fifteen consecutive years and has become an indispensable symbol of "Lingong Service" in the minds of customers. This year's campaign takes "Caring Service, Lingong All the Way" as its core theme, focusing on customer pain points during the peak summer air-conditioning use period, and aims to provide customers with free, professional equipment maintenance services, ensure efficient equipment operation, and create a comfortable working environment. The campaign will also go deep into the front lines to uncover heartwarming service stories, listen to customers' true voices, build a two-way communication bridge, and achieve a "two-way journey" between Lingong and its customers.

In his speech, Mr. Wen pointed out that the "Quality Journey of Ten Thousand Miles" service campaign is a concrete action and important manifestation of the company's implementation of the "customer-centric" development strategy. Over the years, Lingong has always adhered to the purpose of serving customers wholeheartedly throughout the entire process with practical actions, conveying the company's care to every customer. Shandong Lingong's product quality and service philosophy of "reliably bearing heavy trust" have been fully affirmed and recognized by the vast number of customers.

In the face of the complex domestic and international market environment, Mr. Wen emphasized that it is necessary to thoroughly implement the development philosophy of "efficiency first, technology leading," adhere to a customer-demand orientation, focus on customer value creation, comprehensively enhance scientific and technological innovation capabilities, and build a technology-leading advantage; comprehensively strengthen whole-process quality control and build a quality-leading advantage; and comprehensively improve service levels and build a service-leading advantage. At the same time, Mr. Wen required that all team members deeply understand the important significance of the campaign, cultivate new development advantages centered on technology, standards, brand, quality, and service, uphold craftsmanship, live up to their mission, and through concrete actions make service "impeccable" and integrate Lingong's quality and philosophy of "reliably bearing heavy trust" into the hearts of every user.

At the ceremony, Song Xiaoying, Executive Deputy General Manager of Shandong Lingong, solemnly awarded the "Quality Journey of Ten Thousand Miles" flag, symbolizing responsibility and commitment, to representatives of the visiting teams. This flag carries the company's trust and customers' expectations.

Lin Yuecun, Deputy General Manager of Shandong Lingong, read out the requirements of the Quality Journey of Ten Thousand Miles campaign: the service team must "focus on details and exceed expectations" to ensure stable equipment operation; and must "care about equipment and care more about people," achieve efficient response, and effectively solve customer pain points.

Wang Chao, Deputy General Manager of Shandong Lingong Marketing Company, made a statement on behalf of the visiting teams, saying that the Lingong service team will certainly live up to the heavy trust, fulfill its mission, shoulder responsibilities with high morale, repay trust with solid results, and successfully complete the glorious task of the "Quality Journey of Ten Thousand Miles."

At the end of the ceremony, as Mr. Wen issued the departure order, colored smoke rose into the sky and stirring music played. Amid warm applause, brand-new Lingong dedicated service vehicles started their engines and drove out of the Lingong Industrial Park, heading toward the front lines of the market.

Deepening the Aftermarket, Creating Value Through Service

Against the backdrop of the continuous expansion of the construction machinery stock market and the surge in demand for full-lifecycle equipment management, aftermarket services have risen from mere maintenance support to a strategic high ground that determines customer stickiness, brand reputation, and core competitiveness. Intelligent, digital, and proactive preventive services are becoming the mainstream trend of the industry and the core demands of customers.

To this end, Shandong Lingong not only holds the traditional front-line campaign "Quality Journey of Ten Thousand Miles" year after year, but also makes bold innovations in service philosophy and models. Relying on a digital platform, it promotes the implementation of the "Whole Process, Wholehearted 3.0" service brand, realizes proactive prevention and intelligent service, and aligns with the industry's direction of digital and intelligent transformation; integrates and optimizes domestic and international service systems, parts systems, warehousing systems, and service engineer capability systems, improves service efficiency and consistency, and builds a future-oriented global service network; in China, it practices the "fast response" service model of "respond within 15 minutes, arrive within 2 hours, resolve within 1 day," and regularly carries out equipment "health diagnostics," leading the upgrade of service standards with response speed and proactive care capabilities far exceeding the industry average.

The 2025 Shandong Lingong "Quality Journey of Ten Thousand Miles" campaign will run throughout the entire summer, with service footprints across the country, and is expected to bring more reliable service guarantees and sustainable value growth to more than ten thousand customers. Shandong Lingong will continue to enhance customer satisfaction through such campaigns and set a benchmark for industry service. In the future, the company will further optimize its intelligent service platform, innovate service models, and fulfill the solemn promise of "customer-centric" with more precise and efficient services, creating greater value for customers.