Listed! LiuGong Selected for the "2025 China Brand Value Evaluation Information" List

2025-05-15 4365 0人评论

May 10

coinciding with the ninth China Brand Day

hosted by the China Council for Brand Development and the China Appraisal Society

and organized by the Xinhua News Agency Brand Work Office, China Brand magazine and other units

"2025 China Brand Value Evaluation Information"

was officially released

among which

Guangxi Liugong Machinery Co., Ltd.

Liuzhou OVM Machinery Co., Ltd.

made the list of machinery and equipment manufacturing

As a national-level brand value evaluation system, the "China Brand Value Evaluation Information" has been released continuously for 12 years and is an important measure for establishing a brand value evaluation mechanism with Chinese characteristics, building positive energy for Chinese brands, and promoting Chinese brands to the world. This year, the number of brands participating in the evaluation reached 1,068, covering leading enterprises in most industries.

In recent years, Liugong has actively responded to the national strategic deployment on strengthening brand building through the "three transformations" of promoting the transformation of Made in China to Created in China, China Speed to China Quality, and Chinese Products to Chinese Brands, firmly implemented the strategy of "comprehensive solutions, comprehensive intelligence, and comprehensive internationalization," continuously enhanced brand influence and brand value, and promoted high-quality and sustainable development of brand building.

Liugong continues to accelerate R&D and innovation in new construction machinery technologies, product electrification and intelligence, intelligent construction, and smart management of marketing and services; it is making every effort to build the Liugong manufacturing system, accelerating the pace of intelligent manufacturing, and building the intelligent loader factory, smart excavator factory, and intelligent international industrial park at a high level; it is deepening mixed-ownership reform and releasing new culture and new brand concepts, boosting capability growth across twelve fields.

These innovative practices have not only enabled Liugong to achieve a comprehensive leap in technology, products, and service quality, but also pushed brand value to a new level. Thanks to its early layout and rapid expansion in countries along the "Belt and Road," the Liugong brand has risen rapidly in international markets and become a benchmark brand demonstrating the strength of China's construction machinery industry.

In 2024, Liugong's operating revenue exceeded 30.063 billion yuan, and net profit attributable to the parent company increased by 52.92% year on year; overseas revenue grew by 20.05% year on year. In the first quarter of this year, Liugong continued to achieve dual growth in revenue and profit, charting an upward curve against the trend and demonstrating strong resilience.

Previously, Liugong was also selected for the 2025 China's 500 Most Valuable Brands, the 2024 Fortune China 500, the 2024 China Top 100 Overseas Brands, the 2024 China Enterprise ESG 100, and the Global Top 50 Construction Machinery Manufacturers, among other lists.

      Brand value comes from continuously creating customer value. With innovation as its pen and hard work as its ink, Liugong always upholds the mission of "extending human power with intelligent and green machinery" and strides forward toward the vision of "becoming a globally leading provider of equipment and technology solutions."


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