CCTV News: During the May Day holiday, the consumer market was bustling with activity. Data shows that during this year's May Day holiday, the popularity of commercial districts in 90% of cities across the country increased year-on-year, with notably higher growth in the central and western regions.
During the May Day period, the major shopping malls in Chongqing's Guanyinqiao commercial district were crowded with visitors, and the number of tourists increased significantly. Besides sampling local cuisine, many tourists also stopped to take photos. Statistics show that in the first three days of the holiday, Guanyinqiao commercial district received an average daily footfall of nearly 1 million, the highest in nearly five years.
To boost cultural and tourism consumption during the May Day holiday, Guanyinqiao commercial district newly opened seven major consumption venues and projects, including Far East City. Phase I of the Yangpaoju 1862 Cultural and Creative Park, rich in ordnance-industry elements, has also been completed and opened. The "360 Bowls of Chongqing Flavor" tourism and gastronomy consumer-benefit week launched by the park attracted large numbers of tourists and residents to taste local food and experience intangible cultural heritage. Monitoring data shows that during the May Day period, total consumption in Chongqing grew 8.1% year-on-year.
During the May Day holiday, popular attractions such as the Bund and Nanjing Road Pedestrian Street in Shanghai also saw large crowds. In the first four days of the holiday, the Bund waterfront area received more than 1.8 million visitors in total, and Nanjing Road Pedestrian Street received more than 760,000 visitors in total. At Shanghai's Yu Garden, the antique-style pavilions and towers attracted many Chinese and foreign tourists, who bought folk ornaments and tried traditional crafts; time-honored restaurants also launched innovative new items such as pickled pork and bamboo shoot xiaolongbao. In addition, Shanghai launched a variety of art and festival events, turning content IPs such as guofeng (traditional Chinese style) and guoman (Chinese animation) from "traffic" into "sales."
At the same time, markets with different themes such as vintage, flowers, and pets were held one after another, and cultural performances and art exhibitions continued to create new cultural consumption scenarios. During the May Day holiday, total online and offline consumption in Shanghai reached 53 billion yuan.
This May Day holiday, Fuzhou in Fujian Province launched immersive experience activities such as nighttime art exhibitions and intangible cultural heritage flash mobs in many historic-style building districts, attracting tourists to visit. As night fell in the Yantaishan commercial strolling district, visitors entered the century-old Anlan Guild Hall, where performances of pipa, guqin, and other instrumental music took turns on the stage; in the courtyard, many tourists brewed a pot of green tea and immersed themselves in the classical charm and elegance.
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