From Changsha, a city of mountains, rivers and islets that has weathered three thousand years of vicissitudes, to Kuala Lumpur, the charming renowned city of Southeast Asia, we come together for a "machinery feast" where innovation and development intertwine and technology dances with the times.

On the morning of November 29, the 2023 Changsha International Construction Equipment Exhibition Southeast Asia Sub-exhibition (hereinafter referred to as the "Malaysia Exhibition"), themed "High-end, Intelligent, Green—A New Generation of Construction Machinery," opened at the Malaysia International Trade and Exhibition Centre in Kuala Lumpur. More than 500 representatives from political circles, industry associations, well-known enterprises, buyers, financial institutions and news media from Malaysia, Singapore, Indonesia, Thailand, Brunei, China and other countries attended the opening ceremony. This exhibition is a highly influential Chinese self-organized exhibition in Malaysia and one of the important grand events for trade and commercial exchanges and cooperation between China and Malaysia, as well as an important stop for Chinese enterprises seeking development in Southeast Asia. It is understood that the successful holding of this exhibition will make it the largest professional exhibition of construction machinery and heavy equipment ever held in Malaysia to date.

As an **overseas sub-exhibition of the Changsha International Construction Equipment Exhibition, the Malaysia Exhibition aims to leverage the advantages of RCEP international cooperation, and through exhibitions, forums and industrial promotion conferences, organize Chinese construction machinery enterprises to go abroad as a group, expand into Southeast Asian and Belt and Road markets, and establish close collaborative channels with major construction and engineering contractors, associations and key accounts in major Southeast Asian countries.

It is reported that the three-day 2023 Changsha International Construction Equipment Exhibition Southeast Asia Sub-exhibition covers an exhibition area of 12,000 square meters and features six specialized exhibition zones: concrete machinery, lifting machinery, tunnel boring machinery, earthmoving machinery, construction machinery, and construction machinery supporting components. More than 120 exhibitors and thousands of products gathered in Kuala Lumpur, including SANY, Zoomlion, Sunward, CRCHI, Lonking, Wirtgen, Sinoboom, Hangcha, Heli, Shandong Qiyun Group, Wuxin and many other major OEMs, all making a heavyweight appearance. They not only showcase new products, new technologies and new concepts to global buyers, but also meet the one-stop procurement needs of buyers across the entire industry chain. To promote in-depth industrial exchange and development between the two regions, the exhibition will concurrently hold the Changsha Construction Machinery Industry Southeast Asia Economic and Trade Cooperation Conference, as well as more than 20 business matchmaking meetings, providing a stage for Chinese and foreign investors and investment promoters.

It is learned that this exhibition has attracted 53 business associations from Southeast Asia, including the National Chamber of Commerce and Industry of Malaysia, the Associated Chinese Chambers of Commerce and Industry of Malaysia, the Master Builders Association Malaysia, the Federation of Malaysian Building Contractors Associations, the Malaysia Heavy Construction Equipment Owners' Association, the Malaysian Crane Owners Association, the Federation of Malaysian Hardware, Machinery, Building Materials Merchants' Associations, the National Ready-Mixed Concrete Association of Malaysia, the Institute of Quarrying Malaysia, the Nepal Contractors' Association, the Singapore Contractors Association, the Electrical and Electronics Association of Malaysia, the SME Association of Malaysia, and the Selangor and Kuala Lumpur Machinery and Vehicle Parts Merchants Association, organizing delegations to participate. Professional visitors exceeded 6,000 on the first day of the exhibition.

At the opening ceremony, a total of 7 cooperation projects and procurement projects were signed, involving exhibition cooperation, supply chain supporting services, construction machinery brand promotion, logistics and transportation and other fields. The total procurement contract value signed by three enterprises—SANY, Zoomlion and Sinoboom—amounted to 133 million yuan.

At the opening ceremony, as the global **industry exhibition IP mascot—Thumbs Up—leapt onto the big screen, Zhang Kelin, Vice President of the China Machinery Industry Federation; Chen Xianchun, Deputy Secretary-General of the Hunan Provincial People's Government; Shen Yumou, Director of the Hunan Provincial Department of Commerce; Wen Shuxun, Director of the Standing Committee of the Changsha Municipal People's Congress and Chain Chief of the Changsha Construction Machinery Industry Chain; and Zhou Xianbiao, Secretary-General of the Chinese Construction Machinery Society, jointly pressed the launch pillar, marking the official opening of the 2025 Changsha International Construction Equipment Exhibition. After the meeting, Chen Xianchun, Deputy Secretary-General of the Hunan Provincial People's Government, presented the mascot of the Changsha International Construction Equipment Exhibition to Chan Foong Hin, Deputy Minister of Agriculture and Food Security of Malaysia, and took a group photo.

Gathering strength in Southeast Asia, accelerating on a new journey. The successful convening of the 2023 Changsha International Construction Equipment Exhibition Southeast Asia Sub-exhibition provides inexhaustible momentum for building an international platform for the display of professional products and construction solutions and for win-win exchange and cooperation, creating a high-end grand event for the construction machinery industry, and empowering the sustainable development of the global construction machinery industry.