The development of homestays has attracted much attention, and the environmental trends represented by their latest developments have also drawn the eyes of many media. Recently, core media such as CCTV reported on the release of a new environmentally friendly exterior wall coating called "Shuihuashi", sparking significant interest in construction and related industries. On January 24, CCTV Finance Channel broadcast a news report titled "Zhejiang: China's First Homestay Environmental Coating Trend Report Released," which mentioned some characteristics of "Shuihuashi" as a new generation of environmentally friendly exterior wall coating. Previously, key news websites such as China News Service and China Economic Net, as well as numerous industry media, had also covered and explored it in their reports.
Media generally believe that, led by homestays, the trend of environmental upgrading in building materials has become a focus of both the public and the industry. The launch of new products will drive a new round of environmental upgrading in the architectural coating market.
According to the person in charge of Chenyang Water Paint, the company that developed the technology for "Shuihuashi", Shuihuashi uses the currently most popular graphene technology and can effectively replace traditional real stone paint coatings, being relatively more environmentally friendly and healthy.
It is reported that this environmentally friendly green exterior wall coating represented by "Shuihuashi" is not only similar in color to traditional stone, but also has a purchase price 80% lower, offering relatively high cost-effectiveness. The reporter learned from Hu Zhongyuan, chief researcher of the China Water Paint Research Institute, that traditional real stone coatings widely used for exterior wall painting previously relied excessively on the extraction of natural colored sand. Under the tightening trend of environmental policies, the extraction and processing of natural colored sand has become a "sunset industry," and colored sand extraction is increasingly restricted. Finding alternatives has become a key issue for the coating industry.
Media reports also pointed out that the launch of "Shuihuashi" provides new options for related industries. The coating film of Shuihuashi series products is tough and gives a vivid, realistic, and natural feeling. It not only meets the high functionality and high cost-effectiveness requirements of general buildings for coatings but also aligns with the current public pursuit of green health, making it a "new favorite" in stone-like coatings. With the continuous development and upgrading of related domestic industries, the market demand for new environmentally friendly building materials is expanding. The diverse coating materials market is gradually showing a green upgrading and reshuffling trend, and environmentally friendly new materials such as Shuihuashi are increasingly favored by builders.
Compared with foreign brands, domestic coating enterprises are leveraging their advantage of being close to local market needs and are increasingly becoming leaders in the development of new coating materials in the industry.