At the start of the meeting, Mr. Howar, General Manager of XCMG's Saudi dealer, delivered a welcome speech, reviewing the good cooperation and profound friendship between XCMG and Saudi Arabia, and highly praising XCMG's support for the Saudi market. During the event, Mr. Zhao Liuqing, Commercial Counselor of the Economic and Commercial Office of the Chinese Embassy in Saudi Arabia, highly praised XCMG's outstanding contributions in Saudi Arabia and expressed hope that XCMG would leverage the national "Belt and Road" initiative to continuously deepen its presence in overseas markets and become an overseas model for China's construction machinery industry. Mr. Zhai Kun, Deputy General Manager of XCMG Import and Export Company, also delivered an enthusiastic opening speech, warmly welcoming leaders and friends from all sectors on behalf of XCMG. XCMG has been in the Saudi market for 23 years, cumulatively providing over 5,000 units of various construction machinery and equipment to local customers. With excellent equipment performance and efficient parts and service support, XCMG has gained high recognition from local customers, and its market share has consistently ranked first among domestic peers. XCMG has become a gold-lettered signboard among Chinese construction machinery brands in the Saudi market. XCMG sincerely thanks the "XCMG fans" for their strong support of the XCMG brand over the years. XCMG will work with its dealer to leverage the national "Belt and Road" initiative, further root itself in the Saudi market, improve the sales system, strengthen after-market construction, and provide local customers with higher-quality equipment and services, as well as more efficient complete equipment solutions for construction projects. Through sincere cooperation, mutual benefit, and common development, XCMG will demonstrate its role as a major power equipment manufacturer and China's top construction machinery brand.
 

 

During the meeting, XCMG's carefully prepared product video introductions and various construction case studies were vivid and resonated with customers. A large Saudi construction company signed an order for 10 motor graders on site, pushing the event to a climax. Meanwhile, China Railway Construction Corporation and a famous local Saudi construction company shared their successful experiences of using XCMG brands for many years, highly praising the excellent performance of XCMG equipment and efficient after-sales service. Quoting a famous local construction company: "XCMG ن ح ن م س ر و ر ج د ا ن ر ج ع ا ل ي" (We are very happy to use XCMG equipment).

At this event, to express XCMG's sincere gratitude for the long-term support of Saudi customers, a dinner and several lucky draw sessions were also arranged, which were relaxed and enjoyable and won unanimous recognition from local and Chinese companies. While enhancing customers' awareness of the XCMG brand, it also gave attendees a better understanding of the long history and profound cultural heritage of Xuzhou, China's construction machinery capital.