On October 10, the third meeting of the XCMG Group Overseas Market Strategic Advisory Committee was successfully held in Beijing. XCMG's top ten overseas dealers, who serve as strategic advisors, gathered in Beijing to jointly discuss business strategies and countermeasures under the new economic environment.

The XCMG Overseas Market Strategic Advisory Committee was established in November 2014 during the Shanghai Bauma China exhibition, with its first meeting held in Shanghai at the same time. The second meeting was held in Xuzhou in March 2015.

At the meeting, the strategic advisory committee members presented XCMG with analyses of local macroeconomic conditions, introductions to local construction machinery markets, reports on 2015 sales performance, and experience in aftermarket development including service and spare parts. After a full day of meetings, XCMG gained the latest understanding of the overseas market situation and provided answers and assistance regarding the difficulties encountered by dealers and the requests they raised.

This meeting was held during an industry downturn, and as XCMG's strategic advisors, the top ten overseas dealers demonstrated unprecedented confidence and determination. Liu Jiansen, Assistant President of XCMG Machinery and General Manager of the Import and Export Company, stated at the meeting: "When the industry was at its bleakest, some enterprises lost confidence and successively shifted toward construction machinery or industrial diversification. However, as the vanguard of China's construction machinery industry, XCMG Group, under the leadership of Chairman Wang Min, has become the only enterprise that remains committed to its core construction machinery business. In the most difficult times, XCMG demonstrates the steadfast spirit of being the mainstay of China's equipment manufacturing." XCMG's steadfastness was unanimously recognized by the overseas market strategic advisory committee members, who stated that even during the industry's most difficult period, as the top ten dealers, they would stand together with XCMG through good times and bad, and jointly overcome the difficulties!

Although the industry is in a downturn, XCMG still firmly believes that opportunities are everywhere and encourages dealers to seize the "Belt and Road" strategy and tap into potential business opportunities. At the meeting, Liu Jiansen introduced to the participating dealers XCMG's latest R&D achievements and complete sets of new products, including complete sets of mining machinery, the world's first independently developed underground excavation drill carriage, the newly upgraded lifting machinery, earthmoving machinery, road machinery, bridge inspection machinery, sanitation machinery, and forestry machinery that has successfully entered Malaysia's Samling Group, the world's largest forestry group, among a large number of new products.

Through this meeting, the advisory committee members gained a deeper understanding of XCMG's overseas market as well as its service and spare parts situation. XCMG also gained a clear grasp of each dealer's market layout and investment, completion of 2015 tasks, and forecasts for 2016. Both sides deepened their mutual understanding and strengthened their confidence to jointly embrace the spring of the industry. (This article is from XCMG)