From May 14 to 15, Australia's largest construction machinery exhibition, CIVENEX 2014, was successfully held in Sydney. Under the theme “2014 BIGGER BETTER,” Shandong Lingong (SDLG) presented its latest wheel loader products, the LG918 and LG938L, which drew the attention of local customers. [365 Construction Machinery News Center www.gj.cago365.com/news/]
　　CIVENEX is Australia's most important infrastructure expo, showcasing the latest public facility construction solutions for local governments and engineering contractors. It has been successfully held 59 times to date and exerts a pivotal influence on Australia's construction machinery market. Since formally entering the Australian market in 2005, SDLG has won the favor of local users with high-quality, reliable products and services. SDLG attached great importance to CIVENEX 2014. As Andrew Egan, General Manager of SDLG dealer CJD Equipment, put it: “Participating in CIVENEX is a perfect opportunity to demonstrate the value of the equipment used in construction. SDLG's highly efficient and energy-saving products have proven capable of meeting the needs of Australian engineering contractors.” As SDLG's dealer in Australia, CJD Equipment has a comprehensive sales and service network across the country and can provide fast, effective solutions to Australian customers at any time. According to CJD Equipment's observations, the requirements of Australian government procurement and public facility engineering contractors are undergoing a marked shift: they need more flexible, reliable equipment capable of handling various operations, and this is exactly where SDLG products excel.
　　SDLG has a clear understanding of the future of Australia's construction machinery market. Zeng Fanjun, head of the marketing department of SDLG's Import and Export Company, said: “As Australia's urbanization enters another 40-year period of rapid development, local governments will first focus on developing transportation infrastructure, followed by strong demand for road and bridge construction equipment. SDLG recognizes the enormous potential of this important market and will do its utmost to provide Australian customers with high-quality products and services.”
　　During CIVENEX 2014, another AFC Champions League match sponsored by SDLG was played in Sydney, with the exciting clash between Western Sydney Wanderers and Sanfrecce Hiroshima attracting the attention of local fans. As a measure to give back to Australian customers, CJD Equipment distributed match tickets to customers at the SDLG booth during CIVENEX 2014.
　　By participating in exhibitions and leveraging AFC Champions League sponsorship to enhance brand influence, SDLG is presenting a new image of a Chinese construction machinery enterprise in Australia. In this new historical period of Australia's urbanization, SDLG products will have even more opportunities to be put to use and contribute new strength to Australia's engineering construction.