Recently, news from SANY Brazil indicates that in 2013 the company achieved sales of over 200 cranes in Brazil, becoming the sales leader in the Brazilian crane market.

 

　　According to Rene, Sales Director of SANY Brazil, SANY crane sales grew significantly year-on-year in 2013 and broke through the 200-unit sales mark. "This means we hold a 35% market share in Brazil, and it has also pushed SANY into the position of current leader in this equipment sector," Rene said. "The company expects to maintain this sales volume in 2014."

 

　　For a long time, after-sales service has been an important bottleneck restricting the development of Chinese construction machinery enterprises in Brazil. After entering Brazil, SANY Heavy Industry has always placed after-sales service in an important position, investing tens of millions of dollars to establish parts centers at dealers to better maintain and repair working machinery and ensure normal operation of the machines.

 

　　At the same time, cooperation between SANY Brazil and dealers has also entered a stage of rapid development. MLX, a SANY crane distributor in Itajaí, Brazil, said that because SANY truck cranes have great influence across the South American market, the company received sales orders for 8 cranes on the day it opened. Customer Waldir was present at the opening; he bought a SANY crane last year, and the equipment has high work efficiency and outstanding performance, leaving him very satisfied. Waldir also purchased another 80-ton crane on site.

 

　　Localized products and comprehensive after-sales service have won SANY broad market space in Brazil. In recent years, the transaction volume of SANY series products in Brazil has grown steadily and is expected to reach 1.5 billion RMB this year.